AV Manufacturers Reps are a vital part of Crimson AV’s workforce. They are our “boots on the ground”, and an important extension of our sales force. They help us by identifying potential customers and opportunities. They attend tradeshows and conferences and network regularly to grow our reach in the marketplace.
Crimson would like to take this opportunity to shine a light on our manufacturers reps in a spot we like to call Crimson’s AV REPertoire Review. These articles aim to highlight the focus on Audio Visual Manufacturers Representatives while capturing the essence of their work and contributions to the industry.
In this edition of our REPertoire Review, we had a chance to interview Andy Spolar, Managing Partner of AWA Reps. Find out more about Crimsons’ Mid-West rep.
Interview with Andy Spolar, Managing Partner of AWA Reps. https://awareps.com/
- Repname & Territories covered
AWA Reps covers WI/IL/IN/MI/OH/W.PA/KY
- History of partnership w/ Crimson AV
AWA Reps signed on with Crimson AV back in 2019 and over the course of our 5yr. partnership we have expanded from 3 states to 7 states. Our partnership is truly that, whenever we present ideas to Dusan and Will on things we would like to do to grow business within our territories we collaborate and implement a solution that makes sense for both the business and Crimson AV.
- Why do you LOVE Crimson AV?
As alluded to earlier they are a PARTNER in our business as much as we are to them. We have had the experience in the past of vendors dictating to the rep on how business should be conducted, and those types of partnerships have failed. Crimson AV has been the exact opposite.
- Besides Crimson, who’s your biggest brand crush in AV?
AVPro Edge the reasons for that are that they align with Crimson AV in terms of support and doing what is needed to grow the business within our territory.
- What’s are some emerging trends you’re most interested in?
The continued growth of dvLED technology. Within the last 2yrs. of being involved it is apparent that this product segment is only going to grow rapidly. We are fortunate to have the ability to provide these solutions to our territory.
- What is your group’s biggest strength?
Communication and engagement with our dealers and distributors. We are not PDF pushers, so we are involved within a rhythm in terms of how we communicate to both segments.
- What’s your favorite part of a project? Or most challenging?
The ability to assist dealers from beginning to end. System design, product selection, job site visit, and recapping completed projects.
- What is one way you always prepare for a project?
Ensuring that the whole scope of the project is disclosed. Understanding what the finished project needs to be beyond what solutions that we are providing from Crimson AV.
- What would be your dream project?
Honestly, I feel we have accomplished a lot with this brand from residential applications to commercial applications to even doing Crimson AV’s first dvLED project.
- What’s your favorite project that you’ve worked on?
Culinary Misfits project because creating several different videowall solutions was challenging but the result was unbelievable. 2nd favorite was the 5×5 Man Cave that we did with a dealer in Dayton, OH. Seeing that video wall along with the 3 others all using our Unistrut mounts was amazing.
- Why do you love AV?
It has been a passion of mine for over 15yrs. I love the products and projects that we are involved with.
- What advice would you give those new to the AV industry?
To ensure that you work with brands that reciprocate your company values. Service and support are most important above all rather than always looking at price.
