AV Technology – Visualization (Digital Signage) Ecosystem August 2024

Home / AV Technology – Visualization (Digital Signage) Ecosystem August 2024
crimson_-_social_media_post

by | Mar 14, 2025 | Blog

Displays of all types have created for themselves a new place in our lives over the last few years. Expanding on traditional televisions, computer monitors, and laptops we now have smart phones, tablets, and even wrist watches that all fall under the umbrella of a display. The display takes on the added role of becoming immersive and engaging and creating an experience for the viewer. At the first level is the quality of the image you see. You have come to expect high resolution, vibrant colors, and high contrast. You want the image to “pop”. Beyond image quality though is the size of the displayed image – this is where immersion comes into play and the creation of an experience. Bigger is better display wise. We have a lot of tools at our disposal not the least of which are projectors and their ability to do pixel mapping. Talk about an experience! Perhaps the hottest topic nowadays is direct view LED. Our rule of thumb in deciding LCD versus LED is if less than 100” – go LCD. Applications over 100” – dvLED will be your best bet. Add interactive touch to the equation and an experience is literally within your grasp. Now, speaking of LED specifically,  in many ways it defines the experience. There is outdoor of course but it is fine pitch indoor applications that get the most coverage. Big, bold, bright, and seamless cannot be overlooked. Add transparent LED to the mix and it looks almost magical. Whether it is a videowall in an airport, a display outside of a building, or a huge artistic endeavor like the Sphere in Las Vegas, it checks all the display boxes.